The success of Wolves Foundation’s Feed Our Pack project will be due in no small part to the support provided by the local community, to help others less fortunate who have been affected by food poverty through no fault of their own.
Fans have already answered the call with fundraising totalling almost £80,000 and there will be further opportunities to donate food and even volunteer as restrictions ease in the future.
One local company has also been quick to step up with some fantastic support which had a really positive impact on the delivery of food parcels which took place in the Easter holidays.
The Wolverhampton branch of Midlands Truck and Van Limited, the approved Mercedes-Benz commercial vehicle dealership with branches across the West Midlands, donated free use of several of its vehicles for Foundation staff to use to deliver the food parcels across the city.
With this help, almost 300 children aged between five and 16 identified by the Foundation’s partner schools were able to receive a parcel containing two meals a day for six days, comprising over 6,500 meals in total.
“As a business, we pride ourselves on aiming to be as altruistic as possible because we make our living in the community so we also want to give back to the community,” explains Adrian Sewell, van sales manager with Midlands Truck & Van.
“From a personal point of view, helping people in the community is something which is very close to my heart and that is an approach shared by all of us at Midlands Truck & Van.
“Our staff enjoy working for a company that cares about the local community and wants to contribute when they can.
“We are one of those companies who have been fairly fortunate in being able to continue to operate during the pandemic from a service and parts perspective and have supported the Police, Ambulance Service, delivery companies and supermarkets.
“That has made us even more determined to try and help people at what has been such a difficult time.
“The idea to support Feed Our Pack came from one of our employees who is a big Wolves fan and made us aware of what is such a vital and worthwhile project.
“We have the facilities to be able to do that in terms of providing our vans and are delighted our contribution had such a positive impact in helping to deliver so many food parcels to people in need during the Easter holidays.
“All of us at Midlands Truck & Van are proud to be associated with Feed Our Pack and look forward to working with Wolves Foundation on the campaign again in the future.”
Adrian also says the company are particularly keen to help Foundation staff deliver the food in as environmentally friendly a way as possible, including the use of electric vehicles where possible.
Kim Morgan, marketing manager at Midlands Truck & Van, added: “Midlands Truck & Van were honoured to be able to support a worthy charity with the loan of five vans.
“We feel the ‘Feed Our Pack’ project is doing a fantastic job in not only supplying the foods needed to help families within the Wolverhampton area but also raising awareness of the help that is urgently required during difficult times.
“Thank you for letting us be a part of Feed Our Pack and enabling us to help give back to the community.”
Ollie Locker, food poverty project manager with Wolves Foundation, thanked Midlands Truck & Van following the deliveries for their ‘generous support’ which had such a positive impact on how many families could be supported.
Kieran Ansell, partnerships executive at Wolves, added: “As a commercial department and indeed as a club we are always keen to engage with local companies and enterprises who are interested in joining up on different projects and initiatives.
“It was nice to be able to help link Midlands Truck & Van up with the Foundation, and they were only too pleased to be able to help with the delivery of food parcels across the city.
“This is such an important project for the people of Wolverhampton, and we really appreciate the support of everyone connected with Midland Truck & Van and look forward to continuing to work closely with them in the future.”