Wolves and Foundation announce new partnership with #HerGameToo

Wolves and the Wolves Foundation are delighted to announce a new partnership with #HerGameToo, aiming to raise awareness of sexist abuse within football.

As one of the first Premier League clubs to formally support the initiative, Wolves join a number of EFL clubs in committing to the cause.

#HerGameToo aims to create further awareness about the problems female fans can face both on matchdays and online.

Founded by passionate female football fans and launched in May 2021, #HerGameToo also aims to promote a game where women are welcomed and feel safe doing something they love.

The non-profit organisation, run by volunteers, published a thought-provoking promotional video last year, and continues to grow.

Lucy Ford, co-founder of #HerGameToo, said: “We are delighted to be partnered up with Wolverhampton Wanderers FC and we thank them for their support.

“Wolves are a club who do a lot for the community and we look forward to working together.

“Over the last 11 months, #HerGameToo has grown from 12 female fans highlighting their experiences to a national campaign with over 100 partnerships across Premier League, Football League, non-league and grassroots levels.

“Across our professional club partnerships, there are now reporting systems in place where fans can anonymously report sexist abuse at the stadiums and will be followed up by the clubs.

“We know that this is just the beginning for #HerGameToo and we look forward to what we can achieve as we know we still have a long way to go in tackling the issue of sexism in football.”

Her Game Too imagery will be visible around Molineux and in the matchday programme for upcoming games.

Georgina Slawinski, health engagement officer at Wolves Foundation, was part of discussions at an early stage, and is proud to now act as a Her Game Too ambassador for Wolves.

“As a woman working in football, I am fully behind the Her Game Too campaign and being a part of an initiative to bring positive change,” Georgina said. “It is so important to foster an ethos within the sport in which women are both welcomed and respected equally.

“At Wolves Foundation, we recognise the power that football has to motivate, educate and inspire local people and communities across Wolverhampton to change their lives for the better.

“We are all really looking forward to working closely with Wolves and Her Game Too to make a positive impact for women in football.”

Zoe Brough, Wolves' HR director and EDI lead, added: “It feels like a natural next step for the club to partner with Her Game Too and I am excited to welcome them into the pack.

"In 2022, we have more females in senior roles at the club than we've ever had and our women's and girls' teams are seeing their profiles raised as their success grows on the field.

"As a club we strive for positive change and with our values aligned, we aim to achieve great things together.”

To find out more about Her Game Too, head to hergametoo.co.uk. You can also follow on social media @HerGameToo or @WolvesHGT.