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Fans' Parliament

Posted on: Fri 10 Nov 2006

  Ticket pricing and special match-day offers were the major topic of debate at last night's second session of the Wolves Fans' Parliament.

  Members proposed a range of ideas aimed at increasing attendances, such as 'kids for a quid' and the distribution of free tickets to local schools, with Jon Lockley, David Bissell and Peter Bagley among those suggesting more incentives be introduced to fill empty seats.

  "Such initiatives as for the Derby game and the next home game against Sunderland have to be balanced with what season ticket holders pay out because we don't want to devalue their tickets," said chief executive Jez Moxey.

  "But we are targeting local junior league teams and telling their managers that if they are prepared to bring their squads, we will give them free tickets, hoping that will help some of those youngsters become Wolves fans."

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  To the view expressed by Bob Crockett on behalf of Ticket Priority Scheme members that admission charges were too high, Jez added: "Price is a factor but I don't believe it's the be all and end all. The most important factor is what happens on the pitch.

  "The average price per game paid by fans buying season tickets under the early-bird scheme is £14.86 - and I don't think that's anything other than good value. The average for those who bought a season ticket in the summer is £17."

  Bob Adams, of Nuneaton Wolves, suggested more graduated costs for age groups and Peter Bagley claimed Wolves were the only local club not to have concessions for fans in the 60-65 age group.

  On the latter point, Jez insisted: "It would be wrong to go back on a policy that was phased in over two to three years." He also repeated the difficulties of trying to implement students' season tickets - like the potential abuse of them because of the fall-out rate from full-time education - but promised that the club would do more for youngsters. "We are probably out of step with pricing for children," he said. "We should do a lot more to attract kids." Phil Kay, for fans in the community, said it might be worth experimenting with letting adults in free if they are accompanied by paying children.

  Roger Fellows said a Brighton-based fan who sat next to him at games was planning to visit less often with his family next season because of the variation in kick-off times. "They want matches at 3pm on Saturdays, not Sunday lunchtimes or Friday nights."

  The meeting, attended by two dozen members, was chaired by Wolves director of marketing and communications Stuart Cain, who was also flanked by manager Mick McCarthy and John Gough, one of the club's three new directors.

  Mick answered a question from Carolyn Skitt, representing Jack Harris Stand season ticket holders, about whether Jeremie Aliadiere had been overlooked for a second spell at Molineux. "They (Arsenal) wanted to do a deal that was out of our league," he said. "I made an enquiry and we were interested but it would have meant putting all my eggs in one basket, which I didn't want to do."

  Congratulations came from Muriel Bates of the main Supporters Club about this season's youth policy - a comment that brought the response: "I can't say we'll rely on them for 46 games but we have some good young players. It's a nice side of this job at the minute giving them the opportunity. We've seen the benefits of putting a bit of faith in Leon Clarke. These lads need a bit of time and I'm glad the supporters are giving them it."

  Mick disagreed with a suggestion from Dan Lavelle, of Molineux Mix, that the signing of Sunderland's Neill Collins might be a waste of a loan. "Middlesbrough can now call David Wheater back if necessary and that would leave us with Jody and Gary, and not enough cover. Neill's a specialist centre-half and I'm also looking to the future because he's someone I might be able to sign permanently."

  To Bob Crockett's question about whether the withdrawal from a reserve league was a hindrance, Mick added: "I don't think we have the squad to cope with a structured reserve league. We'll probably still get the same amount of games and as things are now, if I want to use six subs or play trialists, I can. It's become a good thing rather than a negative."

  Terry Brearley, representing long-distance fans, was told that fans wishing to get closer to the players were welcome at training sessions - with Mick proposing that Molineux occasionally be used to attract bigger numbers.

  Mick refused to identify what he regarded as weak links and told Kevin Richards, representing Wolves' football finance and Board governance issues , not to worry about stories that he might be targeting experienced players. "You just have to trust me with that," he said. "How many of you thought Breeny was coming here for his pension? And you can get experienced players who have played 250 games even when they're 25. But we're not looking to bring in senior citizens because we have freshness and pace and I don't want to lose that."

  The manager did name some names by adding: "Billy Sharp and (Andrew) Keogh at Scunthorpe - I'd take them as a double act and I was interested in Freddy Eastwood but now he has scored against Manchester United, his price has doubled! I'd also have taken Danny Pugh, and Michael Chopra - we had him coming to Sunderland and I'd have been in for him here. Now he's doing well at Cardiff."

  A question from Chris Cox, of Daventry Wolves, prompted Mick to say of the concern that Matt Murray has only 18 months left on his contract: "Let's hope we get in the play-offs and win them but we can't have Matt going into the last year of his contract. We'd have to take what we can for him. That's logic. I'd take what I could get in the summer."

  Jez Moxey drew a comparison there with Joleon Lescott, who was sold to Everton within a few months of signing a new deal. "He played ball with us and understood that if we didn't get in the Premier, he'd have to go. We knew that, doing well under the right contract, he would command a serious fee. But this club can't be accused of profiteering - it has been a net spender in the transfer market for many years."

  Mick told Dev Purewal, of Punjabi Wolves, that any occasional dips in Seyi Olofinjana's form had to be expected after the player missed much of last season, while the manager answered David Bissell by saying he thought Rohan Ricketts had been 'our best source of attack.'

  The observation of Jim Heath, from A Load of Bull, that it was disappointing to see so little of Jay Bothroyd in recent games drew the comment from the manager: "Maybe that's why he has had so many clubs. If he'd fulfilled his potential, he'd never have left Arsenal. We've seen what he's got and we've seen what he hasn't got."

  And Mick said in response to Bob Adams' question about Guilherme Finkler's future: "He could play just behind the front two but not in a 4-4-2. It's a shame because he's a square peg in a round role. He's doing his best but I'm not sure it's going to happen."

  Before Terry Brearley pointed out that most successful clubs had one thing in common - continuity of management - Mick was asked whether there was any danger of a repeat of the Wenger-Pardew touchline bust-up when Wolves face Roy Keane's Sunderland in 15 days' time!

  "I've behaved with unbelievable dignity and good manners, and never said a bad word about him - or anything that would cause him or his family any offence," he answered. "I've had one or two things said about me and always managed to rise above it, to the extent that I phoned him up about Neill Collins. He was gracious and we had a good conversation. If we score the winner in the last minute, I wouldn't rub his nose in it. Sky are going to be here, everybody will be here?..it will be like Chipperfield's Circus. He was in a fit of pique (at the 2002 World Cup) and I sent him home because he upset me. It's four years on and I think we've been adult about it. I'm not going to say anything I'll be embarrassed about."

  Returning to off-field matters, Jez Moxey reported that action had been taken on the issue of slippery walkways raised at the first parliament session in July. "We asked a number of experts and the cheapest quote we had for putting it right was £48,000. We don't think it justifies that sort of money but the number of public address warnings has increased. Further action: Jez will report back to members with details of how often walkways are cleaned and will look at the viability of attending just to stairwells.

  Chris Cox's concern at the danger of crushing has prompted the club to look at whether the portable barriers in use on the outside of the ground between the Stan Cullis and Steve Bull Stands are necessary.

  And Stuart Cain reported that improvements had been made to the PA system following earlier complaints and a full audit report - a point that brought agreement from members.

  The video walls are to become another target area for sharpening up after complaints that half-time scores posted often differed with those read out right, and incorrect player pictures were sometimes shown. Jez Moxey said he worked by the maxim: "Get the little things right and you'll get the big things right."

  The chief executive replied to Jim Heath's request for an update on the wait for a possible change of ownership by spelling out: "The club requires cash. I've been saying we have to try to bring in some money. Sir Jack would be happy to step down and relinquish control in return for the sort of money (£40m) he wanted to see come into the club but those people don't exist. They may for Chelsea or Aston Villa but there's a blind spot to everything other than Premier League football. Am I keen to see someone like that come in? You bet your life I am!" And he reiterated: "It's a load of absolute nonsense to suggest Sir Jack is taking money out of the club."

  Bob Crockett was told by Jez that a rights issue was complicated by the question of whether the Hayward family remain in charge - and said one would only be viable if it raised at least £10m.

  Because discussion of earlier points had overrun, other matters such as Wolves World - an issue Jon Lockley was keen to discuss - will be addressed at the next meeting, probably in early January.

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